the one and only 💖it girl💖 | samba canção #83
everything about my favorite it girl: alexa chung. she did it before it was even a thing!
this is samba canção, a newsletter written by me - lelis - journalist and lover of everything that mixes culture, fashion, and music. put on some good music and have a good reading!
Hi, club!
Before we start, I wanted to say that this is my first edition in English! I am a journalist from Brazil, but I've been wanting to improve my English and expand the reach of my newsletter.
So, I hope you LOVE this club.
Now, let's do this!
Before it was even a thing, Alexa Chung was already an It Girl.
At least for me, she was always a reference to be followed.
The clothes she wore were the clothes that I wanted to wear.
The songs that she listened to were the songs that I wanted to listen.
I wanted my hair to look like hers did.
And, please, don't take this as an envious side of me. I really don't see it as envy, but as an inspiration and influence so strong that it comes through in different areas of our lives.
Alexa Chung started her career when she was discovered at the Reading Festival in England. At just 16 years old, she was already a fashion model
See, the point of being an It Girl it's not always about bein a model, otherwise, ALL models would be placed in the same concept.
For me, what puts her here in this space is her lifestyle. Everything about her says personality: alternative outfits, clothes wore in a way that not so many people had thought about, and the main thing: authenticity.
This is what makes Alexa Chung so 2025. And this is what's gonna keep her one of our favorite It Girls for the next years.
In a decade when influence is worth millions, Alexa already knew how to do it back then. Being a pioneer in many collaborations to happen nowadays (such as fit checks and outfits of the day)
In 2009, Mulberry launched a special collection with the model. The “Mulberry x Alexa” was responsible for increasing sales of the luxury brand on almost 79%. If this is not the power of influence in real life, I don't know what else is.
The bag became a must-have at that time:
For the New York Times, Alexa Chung is the Kate Moss of our generation. An icon that crosses time with her versatility, beauty and authenticity.
When asked about being an It Girl for People Magazine, Chung didn't seem very happy. As if this was a role to be played by very wealth women, and not her.
"I just like what I like, and it's very flattering that a small section of people think it's okay-ish."
💖 extras
Alexa on Subway Takes, 100% agree: link
In Brazil, we'd say that she's the owner of the outfit check: link
It, her book, literally an it girl: link
internetic curator time
Oasis is BACK. After overthinking if this peace agreement between the Gallagher Brothers would really work, we finally had our answer!
They were able to stand on stage for 2 whole hours and deliver their first reunion concert!
I 100% agree with Matty Healy, from the 1976: picture this, you and your brother creates one of the most iconic bands of history, with astronomic popular hits, and you suddenly decide to throw it all away because you got into a fight????
For our happiness, both of their therapists are hard workers, and now we have a refreshed performance of Champagne Supernova, Wonderwall, Don't Look Back in Anger, and many others.
Sadly, I don't have tickets for the concert here in Brazil. What makes me less sad is that I had the opportunity to watch Noel Gallagher live in 2016.
That concert really changed my perception over music. Was after that day that I started to listen more to Oasis, and be blown away by their lyrics.
Sonder, the realisation that everyone has their own story.
Realising that the world doesn't turn around you. In fact, nothing is about you, exactly because everything is.
I recently discovered this word on floatvibes, a Brazilian newsletter. Have you ever heard of this concept?
Before heading to #onelookonemusic, I have a special announcement:
SAMBA BOOK CLUB



Recently, I've asked my brazillian audience If they wanted to have a space for us to read together, and they mostly said YES.
So now, it's happening <3
In our forever reader era.
I will soon be back with more informations, but I can say that starts in august, and it's gonna be 4 books in 4 months.
According to Elle, the tote bag of the moment is the one from book clubs…. so!!!!!
one look
I couldn't not bring outfits from Alexa Chung.
As I already said, since I was a very young age, I followed her and think of her as an inspiration to create my looks.
She has definitely an authentic style. It's just her clothes as her way of living life.
It's funny that I see her choices, and somehow see it back in myself, and in my choices. This is the power of being an influencer.
one music
To finish my 💫 first english edition💫, I want to recommend one of my fav songs from my fav album from Arctic Monkeys.
Alexa Chung had a relationship with Alex Turner, and his band introduced me to the indie genre.
Back in that time, I met both of them and everything changed - the references, the tastes, everyhting.
I felt part of something just for listening to some music and wearing some clothes.
See you next week. 💌